Any Sync Lic. Musos Here?
OzRob
Apr 27 2010, 06:13 AM
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Note: sync lic. is NOT the same as "lip sync". wink.gif

I've decided this is the direction I want to go. I'd be interested to hear from any here are already doing this: pointers, what-not-to-dos, shonky companies, reputable companies, etc.

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This post has been edited by OzRob: Apr 27 2010, 06:16 AM


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purple hayes
Apr 27 2010, 02:31 PM
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We speak the same language but I have no idea what you just said. biggrin.gif

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Darknodar123
Apr 27 2010, 02:35 PM
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We dont speak the same language but I also dont have any idea what you meant there biggrin.gif

What does lic. stand for? License?

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The Uncreator
Apr 27 2010, 03:46 PM
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I too myself and confuddledwilderd.

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Artemus
Apr 27 2010, 03:51 PM
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You mean synchronising music to video etc., like movies or commercial etc? I think I know what you mean, but I don't know anything about how you'd go about getting your foot in the business end of the door. Sorry. Good luck with your endeavours though.

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relaxenjoy
Apr 27 2010, 04:18 PM
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I'm with everyone else here, however:

QUOTE
A music synchronization license - or sync license, for short - is a music license that allows the license holder to "sync" music to some kind of media output. Often sync licenses are used for TV shows and movies, but any kind of visual paired with sound requires a sync license.

A sync license gives you the right to use a song and sync it with a visual in that when you hold a sync license, you are allowed to re-record that song for use in your project. If you want to use a specific version of the song by a specific artist, you also need to get a master recording license. Typically, a sync license is obtained from a music publisher while the master recording license is obtained by from the record label or owner of the master.


I don't have anything to add on how you go about doing this, but hopefully this can help clear things for everyone else too!

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Saoirse O'Shea
Apr 27 2010, 04:54 PM
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If you do mean post production audio for film and video it is a very specialised market. The majority of people I know involved in post-prod audio for film use either Pro-Tools HD (not LE) or occasionally Nuendo or Pyramix (plus one or two others). PT-HD tends to be the de facto standard so the start up cost is pretty steep - expect to pay out at least 12k USD just for a basic PT-HD; Pyra on Mykernos would probably be about 8k.

Closest we come to doing anything in this area is SRC for a few tv/video indies so if this is what you're after I'll see if they've got any suggestions for you.

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OzRob
Apr 28 2010, 01:06 AM
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Hi Guys,

Sync licensing (thanks relaxenjoy!) or rather sync placement is about putting music to commercials, film, TV, video games and multimedia.

It seems to be an off-the-charts business. I don't know anyone who does it, yet just turn on your TV, ignore the words and you'll quickly see there is a huge turnover of sound. I've started submitting demos to some placement agencies that I've done some background on, but it is an area I'm totally unfamiliar with and there will be shonky operators.

At this stage I'm just looking to start making contacts, see what agencies use what kind of material and then work towards stuff they can use.

Thanks for the heads-up on cost, Tony.

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This post has been edited by OzRob: Apr 28 2010, 01:09 AM


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Santiago Diaz Ga...
Apr 28 2010, 06:47 AM
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This is a nice way to start doing some money doing music!! Hope you can get some nice feedback from those agencies!! wink.gif

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Daniel Realpe
Apr 28 2010, 02:46 PM
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Sinc licensing payments can be received through CDBaby, you just got to find the agencies who would use your music

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Ivan Milenkovic
Apr 28 2010, 09:01 PM
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Interesting job I bet. I never really cared too much about it, although I knew and spend a lot of time checking out all kind of background music. You never know.. wink.gif

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OzRob
Apr 29 2010, 10:10 AM
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QUOTE (Ivan Milenkovic @ Apr 29 2010, 06:01 AM) *
Interesting job I bet. I never really cared too much about it, although I knew and spend a lot of time checking out all kind of background music. You never know.. wink.gif


Yep, you never know. wink.gif

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