Promoting Your Playing And Your Music And You!, Tips and Tricks on Getting the word out about you! |
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Promoting Your Playing And Your Music And You!, Tips and Tricks on Getting the word out about you! |
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Dec 19 2011, 09:31 AM |
"MAKING IT" and "MAKING YOUR WAY" in the "BIZ"
I wanted to share this post in my Promotion Thread here as it's very pertinent to the topic. It's from a KILLER thread where Ben shares his "Guitar Bushido" and the instructors talk about making a living with music. Here is a link to the full thread and below that is my post that started the snowball rolling. https://www.guitarmasterclass.net/guitar_fo...mp;#entry553449 ---------- The days of "value added plastic" (CD's/DVD's) are gone. Big acts can make money touring, but smaller acts struggle to break even doing live shows for the most part. The trick is really to get you or your band across the threshold from being a local, to a regional, to a national act. At that point, tour money can be enough to live on if done wisely. But it's not just about touring. At this point in the industry, it's about putting together multiple revenue streams. 1.)Touring 2.)Merchandise 3.)Songs for Hire 4.)Appearances/Lessons 5.)Private Gigs 6.)Endorsements and above all 7.)Licensing. That last one is the biggy. If you can license your music to a TV show, Movie, Video Game or commercial, You can do really well financially. Once you establish yourself as a business (a few forms in most places) and create some music and go through the copyright process for your band name etc. You are ready to start selling. It won't come to you, but you there has never been a better time to be a musician. Gear is cheap, you can put together a home studio that would have cost as much as a house about 10 years ago. You can use social media to get yourself out there. Skip the record lable. This is the age of DIY (Do It Yourself) Start with social media (youtube / facebook) and get ready to spend wads of time pimping yourself/band. In a perfect world, we would just create music, and the rest would take care of itself. Sadly, we live in this world, not the perfect one. But again, the playing field is more level than ever. Go forth! Todd |
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